Mo is an independent designer & art director based in Dubai, collaborating with global agencies, businesses, and brands worldwide.

Since 2007, He has led teams and projects leveraging design, code, content and motion to:

Solve business problems

Build useful products

Create meaningful experiences

Elevate online presence

Tell compelling stories

Connect with audiences

Make fun games

Support marketing campaigns

Empower Junior Designers

Improve processes and workflows

Clients & Brand Experience

Shopify

/

Tezos

/

Viceroy Hotels

/

Emirates

/

Johnson & Johnson

/

GSK

/

HSBC

/

Flydubai

/

P&G

/

Emaar Hospitality Group

/

Viceroy Hotels

/

Jumeirah

/

Jumeirah

/

P&G

/

Emirates NBD

/

Jaguar

/

Land Rover

Agency Experience

Hogarth Worldwide

Dubai, uae

Saatchi & Saatchi

Dubai, uae

RocketAir - Design + Strategy

new yor, us

Not Another Studio

auckland, new zealand

Nagarro

Dubai, uae

Insignia Worldwide

Dubai, uae

Approach

He believes in the power of simplicity, stripping away all unnecessary elements and focusing on the essential to craft experiences that exceed objectives.

There’s no one-size-fits-all. Each project is a fresh start, a unique opportunity to explore, create, and adapt to the problem he is solving.

He constantly strives to tell each client’s story in a meaningful and impactful way.

Leads with strategy, empathy, and insights to reveal newfound clarity.

Achieves the best possible solution through constant cycles of iterations.

He views perfection as a continuous journey, not a destination. Never claiming to be the ultimate designer, he is always committed to constant self-improvement and rigorously critiques his own work to strive for excellence.

Multidisciplinary experience

Throughout his career, he has worked across multiple disciplines. Each role required a different set of skills, enriching his understanding and passion for multiple facets of creative work.

He has interests in design, motion, product, 3D design, graphic design, typography, ideation, web technology, and user experience design, all of which fuel his drive to create innovative and engaging solutions.

This frequent changing of hats has broadened his perspective, making him highly adaptable. His multidisciplinary approach allows him to see the bigger picture and integrate diverse elements into cohesive, impactful projects.

What I love doing

Art Direction
Web Design & Development
UI Design
Content Creation
Motion Design
Digital Art
Game Design

My Current Tools

Adobe Creative Tools
Figma
Cinema 4D
Webflow
Unity3D
& few more

Out of office

Basketball
Skateboarding
Kinda gym rat
Drink a lottttta coffee

you have a project you'd like to discuss, want to share your work, or just say hi, Please don't hesitate to reach out. I'd love to hear from you.

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